Breaking the Script: Tony Award-winning Rachel Sussman on Turning Art into Action
What does it take to build something meaningful when the system is designed for most efforts to fail?
Rachel Sussman is a Broadway producer known for bringing socially driven, culturally relevant work to the stage, including the Tony Award winning musical Suffs and the play Liberation. Raised in a family immersed in the arts, she developed an early fascination with storytelling, eventually shifting from performance to producing after discovering the power of shaping creative work behind the scenes.
This conversation explores producing as a systems discipline. Rachel breaks down Broadway as a high-risk startup model where only about 10 percent of shows recoup their investment. She shares how meaningful art is built at the intersection of storytelling, capital, and cultural timing, and why hope is not passive optimism but a strategic choice that requires action. The episode reveals how great producers do more than create shows. They design systems that influence how audiences think, feel, and engage with the world.
Show Notes
00:00 Welcome to Breaking Precedent!
02:11 Books That Shaped Her
03:53 Family Theater Roots
07:05 Competitive Dance Years
08:37 From Performer to Dramaturg
11:05 NYU and Finding Producing
13:03 Producer as Show CEO
16:08 Broadway Risk and Recoup
17:47 Suffs Origin Story
22:16 History That Haunts
24:25 Great American Bitch
26:56 Truth Over Whitewash
28:00 Ida B Wells Spotlight
29:22 Breadcrumbs For Research
31:18 Designing For Action
33:16 Art Shapes Politics
35:38 Clinton And Malala
37:54 Liberation On Broadway
40:29 Motherhood And Rights
43:01 Hope Requires Action
43:55 Broadway Money Pressures
49:50 Audience As Participants
51:48 Stories Still Missing
52:50 Next Gen Engagement
55:30 Beyond Female Labels
56:44 Closing Reflections
